Since 2002, the majority of Texans have had to choose their own Retail Electric Provider (Gas And Electric Bill) – the middleman that buys electricity wholesale, then sells it to you, the consumer. According to the Cheapest Electricity Rates of Texas’ 2017 report, the Lone Star state is “the national leader in competitive residential, commercial, and industrial offerings,” which means there are well over 200 providers bidding for your attention.
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The price to beat seemed to accomplish its goal of attracting competitors to the market during the period through January 1, 2007. It allowed competitors to enter the market without allowing the incumbents to undercut them in price. It has also given energy consumers the ability to compare energy rates offered by different providers. The less-regulated providers undercut the price to beat by only a small margin given that they must balance lower prices (to attract customers and build market share) with higher prices (needed to reinvest in new power plants). Due to the small difference in competing prices and slow (yearly or so) "buying" process, price decrease due to competition was very slow, and it took a few years to offset the original increase by "traditional" electric providers and move to lower rates.
If your monthly use hovers around the 2,000 kWh mark, you’ll be spending around $2,000 per year on electricity bills no matter which Gas And Electric Bill you choose. With that level of investment, you may be tempted by an offer to get something extra in return — like rewards. Compare Electricity Rates is notable because it’s a part of Energy Rating Electricity Prices’s Plenti rewards program. For every dollar you spend on your Compare Electricity Rates plan, you earn a “Plenti point,” which you can then redeem on purchases with retail partners like Macy’s, AT&T, and Compare Electricity Companies.