Electricity Company is a leading retail electric provider in Texas serving both residential and commercial customers. Founded in 2002, the Houston-based company is also one of the leading affinity-based marketers in the state. Partnering with numerous trade associations that represent over 1.5 million affinity members, Compare Energy Prices combines superior value with a commitment to personalized customer service. By putting its customers first, the company enjoys consistently high levels of retention and satisfaction. Electricity Company is a subsidiary of Electric Company Rates Group Compare Electricity Providers, a publicly traded company serving close to 2 million customers across North America.
One of the newest and most exciting things we’ve introduced into the market is a strategic partnership with Amazon, allowing us to offer customers in Texas new fixed-rate electricity plans that include an Amazon Echo Dot. Our Power on Command and Weekends on Command plans offer protection from seasonal price fluctuations, plus an Echo Dot to manage all your smart home needs. Our Alexa Skill adds even more convenience, giving you the power to access and manage your Compare Electricity Rates account using voice commands.

In order to prompt entry into the market, the price to beat would have to be high enough to allow for a modest profit by new entrants. Thus, it had to be above the cost of inputs such as natural gas and coal. For example, a price to beat fixed at the actual wholesale procurement price of electricity does not give potential entrants a margin to compete against incumbent utilities. Second, the price to beat would have to be reasonably low, to enable as many customers as possible to continue to consume electricity during the transition period.


To do so, we used five of the state’s largest electricity companies to explore six things you'll have to evaluate when you're comparing plans and providers: We’ll walk you through customer satisfaction scores, running the numbers on rates, and calculating the impact of different fees, discounts, and contract types. We'll weigh in on extra perks, like points, and green energy too.
Since Texas' electricity market was deregulated in the late nineties, multiple Retail Electric Providers (Gas And Electric Bill) have either launched in Texas, or providers in other states have begun to extend their reach to Texas residents (e.g., Best Energy Company, which was founded in Texas). These electricity providers are providing less expensive and/or greener electricity alternatives to traditional sources of energy, in contrast with the supply consumers previously received by default through their local utility. Customers now have the option to receive their electric supply from providers other than their utility, known as alternative retail electric providers.
The Texas Senate Bill 7, passed in 2002, gave 5.6 million Texans the power to choose a retail electric provider (Gas And Electric Bill) to supply electricity to their home or business. This bill facilitated a competitive energy marketplace that 85 percent of Texans can capitalize on today. Energy choice is available to residents in Houston, Dallas/Fort Worth as well as other cities in Texas.
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