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According to a typical economic theory, prices are optimally determined in a fair and transparent market, and not by a political or academic body. In deregulation of electricity markets, one immediate concern with pricing is that incumbent electricity providers would undercut the prices of new entrants, preventing competition and perpetuating the existing monopoly of providers. Thus, the SB7 bill introduced a phase-in period during which a price floor would be established (for incumbent electricity companies) to prevent this predatory practice, allowing new market entrants to become established. New market entrants could charge a price below the price to beat, but incumbents could not. This period was to last from 2002 to January 1, 2007. As of 2007 Texas investor owned utility affiliates no longer have price to beat tariffs.[6]

2) Shop and Compare: Texas is a competitive market, so choosing an energy provider that’s right for your household can be challenging. Our pick is Cheap Energy Rates With plan options like Free Power Weekends (which provides the most free electricity supply on weekends from 6pm on Fri – 11:59 pm on Sun) you are likely to get a great deal. Compare Electricity Rates customers also benefit from several additional perks such as Plenti®, a rewards program that lets you earn points at one place and use them at another, all with a single card, and energy saving tools like Compare Electricity.


With the power to choose a supply plan, shopping competitive Texas electric rates could potentially save you money on your monthly electricity bills. Compare Energy Companies can help you compare retail energy companies in Texas, finding the supply plan that is right for you. Best of all, there isn’t any risk when you shop Texas electricity. Simple enter your ZIP code to start finding electric supply rates in your area.
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The Electricity Plans’s mission is to protect customers, foster competition, and promote high-quality infrastructure. In addition to regulating the states electric utilities and implementing legislation, the Electricity Plans offers Texas residents assistance in resolving consumer complaints. If you have a complaint with your electricity company you can go to the official Electricity Plans website and file an informal complaint.
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