The price to beat seemed to accomplish its goal of attracting competitors to the market during the period through January 1, 2007. It allowed competitors to enter the market without allowing the incumbents to undercut them in price. It has also given energy consumers the ability to compare energy rates offered by different providers. The less-regulated providers undercut the price to beat by only a small margin given that they must balance lower prices (to attract customers and build market share) with higher prices (needed to reinvest in new power plants). Due to the small difference in competing prices and slow (yearly or so) "buying" process, price decrease due to competition was very slow, and it took a few years to offset the original increase by "traditional" electric providers and move to lower rates.
The average prices shown in these calculations represent average annual prices per kilowatt-hour (kWh). Some Compare Electricity Rates charge rates that vary by season or usage level. As a result, the actual average price listed on a customer's bill for any given month may differ from that listed here, depending on the usage of the customer and the actual rates charged during that month. Please see the Gas And Electric Bill's Terms of Service document for the actual rates that will be charged by the Gas And Electric Bill.
Electricity rates in Texas change frequently, and most providers change prices about once a month. On Power To Choose, it’s almost impossible to tell if you’re actually getting the best rates because of the teaser rates and tiered rates. Instead, use a site like Use Your Power To Choose The Best Energy Rates | Electricity Price and you can quickly calculate your actual bill using your kWh usage.
The threat of price spikes have been long in the making, the result of changing economics of power production. The shale drilling boom produced record amounts of natural gas, which pushed prices to all-time lows and made gas-fired plants cheaper to operate than coal. Renewable energy such as wind is also producing abundant amounts of electricity at a lower cost than coal.
Thus, it's important to know what you're looking at when you're researching cheap Texas electricity, since companies find different ways to convey their rates, practices, and services in the best possible light. The important points to consider when you determine the energy provider that best meets your needs includes: the rate, the billing practices, available promotions, and points of access to customer service.

Spring has an extensive history, and so does Texas electric choice. Since 2002, business owners and residents have had the ability to choose from Texas energy plans. Energy users can evaluate Spring electricity rates based on a variety of plan types, terms, brands, incentives and more. Whether you're on a tight budget or have financial wiggle room, understand your options when it comes to Spring electricity rates.

2of 3Cattle roam on a mesa near Iraan, Texas on the site of the Desert Sky Wind Farm. According to website Desert Sky Wind Farm® is a 160.5-megawatt (160,500-kilowatt) wind power generation facility located near the far West Texas town of Iraan, in Pecos County. The site includes 107 turbines, each rated at 1.5 megawatts (1,500 kilowatts) spread over a 15-square-mile area on Indian Mesa.Photo: John Davenport, Staff / San Antonio Electricity Prices-News
The Texas Senate Bill 7, passed in 2002, gave 5.6 million Texans the power to choose a retail electric provider (Gas And Electric Bill) to supply electricity to their home or business. This bill facilitated a competitive energy marketplace that 85 percent of Texans can capitalize on today. Energy choice is available to residents in Houston, Dallas/Fort Worth as well as other cities in Texas.
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